Brad Inman must need another latte this morning with his latest crusade to bring back the old Century 21 gold coats to try to pump some color back into the real estate industry. Is he crazy or does he have a point? Has corporate branding bled the personality from real estate?

Here’s a taste of Inman’s blog entry this morning:

Being colorful is not considered professional. Too bad – particularly today with the Internet. It is a raucous medium where getting down and dirty with local color works – that is why blogs are so popular – they are real, not fake, and they are not about looking good, only about having fun and telling the truth.

Now you can comment on Inman’s musings directly at the Inman News blog. Just go to the blog and click on the “comments” link directly under the entry you want to talk about.

We are encouraging readers to get more involved in the Inman News blog to make it more fun and interesting and to spark discussions on important industry topics. We prefer that comments include a name, but if your situation is sensitive you can post anonymously.

Let’s get this powerful real estate community roaring – the more tongue-in-cheek, witty and insightful, the better. No dullness or empty pot shots allowed.

Also, it’s simple to leave feedback at the Inman blog. If you can e-mail, you can figure this out pretty easily.

Going forward, we’ll be commenting more in the blog on the real estate news we’re reporting that day, attempting to stir up debate and get a lively online discussion going.

If you want to be involved but don’t feel comfortable posting in the new comments section, feel free to e-mail your news tips, feedback and story ideas to blog@inman.com or Jessica@inman.com.

Welcome to the blogging universe. Here are your keys.

***

What’s your opinion? Send your Letter to the Editor to opinion@inman.com.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
Hear from Realogy, Pacaso, SERHANT., Spotify, Redfin, Douglas Elliman, and 100+ more leaders at ICNY.Register now×
Limited time: Get 30 days of Inman Select for $5.SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription