Industry News

Real estate technology customers get buyer lead discounts

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Birdview Technologies today announced an agreement with HomeGain to provide BirdView's clients a special reduced pricing on HomeGain's Buyer Link Product. HomeGain's Buyer Link provides residential real estate agents a way to drive pre-qualified geo-targeted visitors to the agent's Web site. The new pricing goes into effect immediately, and BirdView clients will be able to add this new service directly from their Web Assistant, the password protected control panel to Birdview's software platform. The partnership is the first of "many tools that BirdView will be introducing in 2006," said BirdView Executive Vice President Michael Kehoe. HomeGain's BuyerLink delivers consumer leads to agent and broker Web sites, "but good traffic requires strong lead capture and management tools to be effective converting Internet opportunities into actual transactions," said Chris Hendricks, national sales director at HomeGain, which operates as a wholly owned subsidiary of Classified Ventures. BirdVi...