Technology company O2 Interactive has released a new version of its customer management system, OnSite CRM, a product for residential home builders and design centers.

Onsite CRM Version 3.0 now includes an interface with wireless BlackBerry devices, interactive flooring and electrical editors, geographic prospect analysis, among other features, the company announced today.

OnSite CRM for BlackBerry provides similar features to those found in the standard version of OnSite CRM, the company reported. OnSite CRM for BlackBerry allows people in the field to access customer information; lot inventories, and manages punch lists during quality control inspections. The wireless punch lists also allow the field manager to submit service requests directly to OnSite CRM for immediate action. “Future releases will incorporate a broader range of functionality from OnSite CRM,” O2 announced.

OnSite CRM’s interactive, graphical flooring editor allows the designer to incorporate flooring zones directly into the builder’s floor plans. The flooring zones can be re-shaped to any configuration to calculate accurate floor areas to be used for real-time pricing for the buyer. OnSite CRM’s flooring editor can be used to estimate floor area and scrap for carpet, tile, and laminates. Graphical and colorful reports provide guides during installation, and can help to avoid miscommunications between the designer, buyer and installer, the company reported.

The same graphical editor can be used to lay out standard and buyer-added electrical items, such as ceiling light fixtures and plugs.

OnSite CRM also offers interactive maps that can be used to show the location of prospects interested in a builder’s community. “Geographical layouts of prospects and buyers provide the marketing professional greater insight into the draw of customers based on various marketing campaigns, demographics, and proximity,” the company announced.


Send tips or a Letter to the Editor to or call (510) 658-9252, ext. 137.

Show Comments Hide Comments


Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Thank you for subscribing to Morning Headlines.
Back to top
Only 3 days left to register for Inman Connect Las Vegas before prices go up! Don't miss the premier event for real estate pros.Register Now ×
Limited Time Offer: Get 1 year of Inman Select for $199SUBSCRIBE×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription