Industry News

Crisis: Know the Eskimos

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

So I'm beginning to suspect that something is not right. Maybe it's the fact that I'm getting no floor time and little training, or the fact that when I asked to meet real estate attorneys so I could network, I was handed the Yellow Pages. My freelance business is building, slowly, so I'm slowing the bleeding of cash, but it's still negative. I know this because I faithfully do my accounts twice a month. It's bad but I'm on top of it. One thing that worries me, too, is my own impulsiveness. I know when a deal won't make. I mean, instantly. I see a house, I hear the price, I think "whoa, no way." But then I go through all the motions of offer/inspection/haggling because I think I'm supposed to. So I decide to run back home, figuratively. I knew a lot of real estate CEOs in New York, and while many of them aren't giving me marketing work (ahem!), I can still get one or two to sit down with me. So that's what I do, invite a CEO to lunch. We go to a midtown sushi place that we have alwa...