Negotiations can make or break a real estate deal

Smart, tough techniques to help agents thrive

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Luxury Connect | Oct. 16-18 | Beverly Hills

“Gimme your best offer.” It’s a phrase used throughout the world to spark negotiation–whether over the price of market produce, the purchase of a car or even a new home. It is a starting point, and the good negotiator will quickly identify the best tactics and routes to achieve his/her sales/buying goal.

Real estate is full of negotiation. Price, of course, comes first to mind as a critical point of negotiation.