Lawsuit alleges online mortgage service engaged in false advertising

Bankrate suit could go to trial this fall

The premier event for luxury agents and brokers
Luxury Connect | Oct. 16-18 | Beverly Hills

A Web site that invites consumers to compare mortgage rates offered by dozens of lenders is being sued by a former client, American Interbanc Mortgage LLC, which alleges Bankrate.com did little to prevent advertisers from engaging in bait-and-switch tactics.

The lawsuit, filed in 2002, alleges that hundreds of consumers shopping for a loan on the site complained to Bankrate.com that they weren’t able to lock in the rates advertised by lenders, who pay to have clickable l