Industry News

HomeGain launches home-valuation tool

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Online real estate service HomeGain today launched a revamped online home-valuation tool the company created seven years ago. At the home-valuation site, consumers can get property-value estimates, connect with a local agent and also access homes for sale in the same area. "With the new tool, we'll provide an estimate or range and will show you the comps as well as offer the ability to contact our agents," HomeGain General Manager Louis Cammarosano said. A number of online home-valuation services have gained attention over the last year, including the launch of Seattle-based Zillow, which recently added targeted agent ads to its site. Cammarosano said that HomeGain's approach differs from other competitors in the way it offers to connect agents to consumers interested in getting more information, offering both a lead opportunity and exposure for local agents. Agents can claim a ZIP code on HomeGain using a monthly subscription-based program. The costs vary according to which ZIP code a...