Industry News

Earth to real estate

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

The "Redpin" spoof that ignited real estate's blogosphere last week hit my inbox a couple days before Inman posted it. It was sent from someone heavily invested in protecting full-service real estate. She referred to it as a "great" commentary and a must-see video. Maybe I'm jaded, having actually been in show business, but I'm not convinced making fun of consumers is such a "great" idea. I'm not going to wade into the "traditional" versus "discount" debate here. I will say, for the record, that I have always and will always use a "full-service" Realtor. What I pay for that service is a private matter. Beam me up, Scotty Glenn Kelman may be out in left field. The media may be over the foul line in its bias against "traditional" real estate. Make no mistake, a Realtor's value is being questioned like never before. But while these phenomena may not be positive or justified or helpful, they also didn't materialize out of thin air. They are reflections of something very real out the...