Industry News

Trulia announces agent tools to enhance property visibility

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Real estate search and marketing site Trulia.com today announced a new advertising service that allows real estate agents to boost the visibility of properties they are working to sell and to attach contact information to those properties. The company has focused on securing property listings information supplied by brokers and brokerage companies, and directing traffic to brokerage Web sites, and the new service represents a way for individual agents to promote Web site traffic to property listings that they represent. The Trulia Agent Featured Listings service is intended to generate leads for agents. Agents can sign up for the service for a $50 monthly subscription fee. Real estate search and marketing site Realtor.com also offers agents and brokers the opportunity to enhance the visibility and features of property listings information for a fee, and several Web sites allow agents and brokers to submit property information for display at no charge, among them Zillow and ...