AgentIndustry News

Redfin rolls out Web metrics tools for sellers

Company maps open house locations

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Redfin Corp., a real estate company that offers deep rebates to buyers and flat-fee services for sellers, today announced tools that allow its seller clients to view neighborhood property statistics and compare Web traffic for their home to that of other area homes for sale. Redfin Listing Metrics allows the company's seller clients to view information about other for-sale properties in the area, to study graphs that feature daily and weekly price changes, and to view online traffic to the listing at the Redfin.com site as compared to the neighborhood average, as examples. In 2006, Prudential Real Estate announced an Online Seller Advantage program for its seller clients that also offers metrics on Web visitors to property listings and price changes in a given neighborhood area, among other features. Redfin, in addition to the Web metrics tools for sellers, also announced the addition of open house information to its interactive mapping tools, and the incorporation of home-v...