Sellers, don't skimp on price reduction

REThink Real Estate

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Luxury Connect | Oct. 16-18 | Beverly Hills

Q: My house just won’t sell. It’s been on the market for six months. I’ve reduced the price several times, and my Realtor keeps trying to get me to bring the price down much more, but I think it will make me look desperate to buyers. Should I get a new Realtor?

A: In my experience, lots of tiny price reductions make you look clueless to buyers; a major price reduction makes you look motivated and makes your home look like a potentially good value, which is attractive to buyers.