Woopra is in demand

Part 2: Web analytics hit real estate

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One of the best-known tools for gathering Web site metrics is Google Analytics. But competitors such as Visistat and Woopra are targeting real estate professionals, saying they can provide more sophisticated analysis in an easier-to-use format.

Woopra’s founder and CEO John Pozadzides said that three months after launching, the company had more than 25,000 users and was monitoring 40 million page views a day.