The victims of 'spamvertising'

Letters From the Home Front

If someone in the grocery store were to suddenly shout "Webmaster!" across the dairy aisle, I would whip around so quickly my head would disengage. That is because my name is "Webmaster." But I go by many names. I am also called "Info," "Homes," and occasionally, "Hey there."

"Hey there. Hope you are doing well. In these times of recession, SEO is one of the most economical and targeted way (sic) of marketing," read the e-mail. Good point. Then why are you wasting time in my inbox? Get out there and optimize!