OpinionBrokerage

‘I don’t want to be sold’ doesn’t mean …

From Real Estate Zebra blog

Celebrate your Tribe at Indie Broker Summit
Save $50 when you register using code: INDIEWEEK

Editor's note: This item was originally posted at the Real Estate Zebra blog by Daniel Rothamel, Inman News community manager.'I don't want to be sold' doesn't mean, 'Don't sell me anything' I want you to take a moment and read that title a few times. Seriously. I'll wait ... got it? It's important, especially if you make a living selling homes. Salesmanship is always going to be a part of our industry. And by "salesmanship," I mean the ethical, professional, kind -- NOT the kind of salesmanship that has lead to the popular notion of the real estate professional. "I don't want to be sold" usually means: I don't want to be mislead.I don't want to be lied to.I don't want to be steered.I don't want you to care more about your commission than my needs. What it definitely doesn't mean is, "don't sell me anything." The interesting thing about our profession is that it puts us at the intersection of salesmanship and client representation. Pure ...