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Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

There was a time when baseball was called America's pastime. Ah, those innocent bygone days of lazy Saturday afternoons in Mayberry ... The America we live in today is a little bit different. Our national pastime is probably video games, and our national sport is without question the grand obsession that is the National Football League. Football is America writ large: aggressive, competitive, passionate. It is where merit is rewarded (see Tom Brady) and incompetence ruthlessly punished (see Washington Redskins). It is a game of really intricate, detailed and hard-to-understand rules. Because football is America, and because America is undergoing a social revolution of sorts thanks to social media, we have an incredibly important lesson that comes to us from the annals of the NFL. Larry Johnson, the star running back of the woeful Kansas City Chiefs, reportedly posted messages on Twitter in which he pumped up his father's college football coaching credentials and playing ...