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Top social media mistakes

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You're happily blogging and engaging on Facebook, Twitter and LinkedIn, but are you alienating potential clients without even knowing it? Today I had eight Facebook requests that all read the same way: "John Agent became a fan of John Agent. Perhaps you would like to become a fan too." This is one of the biggest mistakes agents make every day when it comes to using social media. If you want to maximize your return from using social media, here's how to avoid six of the most common mistakes that agents make. 1. Facebook fan pages are akin to testimonials If you've created a Facebook fan page for your business, that's a great move, especially if it's designed to be a fan page for your area. However, if you've created a fan page for yourself as a Realtor and invite others to be your fan, you're making a huge mistake. When you send a Facebook message saying you became a fan of yourself, it's the same thing as saying, "Read this great testimonial I wrote for m...