4 hot Web tools for agents

Part 2: Trends and gems from Connect NYC

What are some of the hot new technologies for agents in 2010? Here are four terrific resources, and best of all, they’re free!

1. StatCounter.com
When it comes to Web site analytics, very few agents pay attention to this important data that tells them how visitors find their site, which keywords are generating the most visitors, as well as what causes visitors to surf elsewhere. Google Analytics provides great basic information. If you want a more detailed analysis, however, most companies charge a fee. In contrast, StatCounter.com provides analysis on 29 different factors at no charge.