Telemarketing hang-ups

Realtor Notebook

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Last week I wrote about a simple real estate business strategy: answering the phone. I promise that this article will not repeat the phrase "answer the phone" over and over, even though it is probably worthy of repetition.

My article was the truth; I do answer the phone, but I understand why others do not. Some of our readers decided to put me to the test and give it a try by calling. One called while I was on the phone and laughed because I didn’t pick up. I returned his call a half hour later.