Teresa's Stories

Opinion
A new faucet? Hand sanitizer? The unlikely marketing spends that have a big payoff
Marketing doesn't just come from online platforms and social media. Some of the most important things you need can be found nearby
Mar 14
Opinion
Office-exclusive listings are the same as pocket listings. Why doesn't NAR think so?
Under the Clear Cooperation Policy, a listing can be 'withheld' from the MLS and become an office-exclusive listing
Mar 2
Opinion
Courses designed to 'raise the bar' don't go far enough
It is the little things that happen every day that cause distrust and the accusation that Realtors are not professional enough. Here's how to make things better
Feb 10
Opinion
AI now complete with built-in stereotyping
If you want to use the ChatGPT chatbot for marketing, you need to be aware of its limitations and potential drawbacks
Jan 27
Opinion
2023 may turn out to be the year for loud quitting
Sometimes quitting is the right thing to do. Having a plan first is a good idea — but not required
Jan 13
2023 is going to be alright
You've got 365 days to work with in 2023. Whatever your circumstances, that adds up to (at least) 365 opportunities in the coming year
Jan 11
Opinion
Inclusive is just a word until it's put into practice
An inclusive organization values all members for who they are, not just what they look like, how much money they make or how much power they hold
Dec 23
Opinion
I want to put some of the reality back into realty
Do you ever wish HGTV showed the reality of real estate? Most of us are selling regular homes to the average American, and the reality is not always picture perfect
Dec 13