Industry NewsNews Brief

How MLSs can go ‘green’

New ways to highlight homes' environmentally friendly features

Just in time for Earth Day this week, the National Association of Realtors released a website designed to help multiple listing services identify and market features in their listings that lessen the environmental impacts of the homes.The Green MLS Tool Kit encourages MLSs to go "green" by adding searchable fields and/or a checklist of ecological features to listings input forms. Such features could include native vegetation for landscaping, recycled building materials, a solar water heating system, and graywater plumbing, among many others. The kits includes data entry form recommendations, information about green building certifications, and case studies of MLSs that have already implemented the change. These include the Tucson Association of Realtors MLS, the Atlanta-based FMLS, the Traverse Area Association of Realtors MLS in Michigan, the RMLS of Oregon, and the MRIS of Virginia, among others. Part of the idea behind the toolkit is that highlighting homes with green fe...