Whether it’s a photo, a blog post or a video, properly tagging your online content is one of the best ways to generate and convert leads on the Web. Are you taking advantage of this powerful tool?

If you’re like most Realtors, "tagging" may be something that you associate with graffiti artists. In terms of today’s Web-based sales environment, "tags" are a powerful way to help you grow your business.

What is a tag? The simple answer is that it is a short description that describes the content of a photo, a blog post, a video or an entry on a social media network.

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