CAR offers consumer-facing iPhone app

Realtors pay subscription fee, provide free consumer access

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The California Association of Realtors is offering Realtors a consumer-facing iPhone app that agents can brand and use to send their clients neighborhood, open house and listing information.

The AgentNTouch iPhone app provides a map to the Realtor’s office along with links enabling consumers to call, e-mail, or refer the Realtor. A menu option allows Realtors to add their own personalized links to their own IDX search website or other landing pages.