Property search site was the fourth most-visited real estate site in July, switching places with, which fell to fifth place in the monthly rankings compiled by Web metrics firm Experian Hitwise. The firm bases its reports on a sample of 10 million U.S. Internet users.

Trulia’s market share was 2.96 percent last month, compared to Rent’s 2.84 percent share., Yahoo Real Estate, and Zillow, in that order, retained their top three spots on the list.’s market share was essentially flat at 5.72 percent, while Yahoo Real Estate’s share fell slightly to 4.45 percent from 4.55 percent in June. Zillow’s market share rose to 3.94 percent from 3.75 percent.

ZipRealty (No. 6), MSN Real Estate (No. 7), (No. 8), and Apartment Guide (No. 9) kept their rankings in July. RE/MAX Real Estate recovered the No. 10 spot it lost in June to MyNewPlace, which consequently fell to No. 11 in July.

There was a lot of activity among the remaining top 20 spots, many of them climbing or falling by one or two spots. rose to No. 12 from No. 13 in June, bumping to No. 14. rose one spot to No. 13. Redfin jumped two spots to No. 15, sending Century 21 Real Estate to 16th place. Vacation rental site HomeAway and each jumped two places, to No. 17 and 18, respectively.

ConnectWithLife, a search site for real estate, autos, loans, insurance, and home improvement professionals, and the U.S. Department of Housing and Urban Development (HUD) site both left the top 20 list.

They were replaced by, which had fallen out of the top 20 in June, and by commercial real estate site LoopNet. LoopNet had been rising steadily in the ranks for the past few months.

The top 10 websites made up 29.64 percent of all visits in the Hitwise "Business and Finance — Real Estate" category. The top 20 sites accounted for 40.34 percent of the traffic, while the top 100 sites captured 70.12 percent of category traffic.

All three saw slight increases in market share from June. Visitors spent an average 9 minutes, 42 seconds at real estate category websites in July, a 12-second increase from June.

The top 10 most popular real estate search terms in July were, in order, "," "zillow," "apartments for rent," "remax," "real estate," "century 21," "houses for rent," ",""homes for sale," and "coldwell banker" — the same terms as in June.

All except "," which accounted for 1.59 percent of search terms leading to a real estate category site, accounted for less than 1 percent of visits.

The ActiveRain Real Estate Network made it onto the firm’s list of fast-moving sites, rising eight places to No. 37. Other fast-moving sites in the category included Pam Harrington Exclusives (up 357 places to No. 1,036), (up 411 places to No. 1,328), (up 57 to No. 217), Winter Park Rental (up 399 places to No. 1,478), and Siebert Realty (up 59 places to No. 259).

Five sites entered the top 100 most visited real estate sites: My Unclaimed Property (to No.92 from No. 118 in June), Equity Residential (to No. 93 from No. 101), Williams & Williams Auctioneers (to No. 95 from No. 111), (to No. 96 from No. 190), and Coldwell Banker Residential Brokerage (to No. 98 from No. 104).

Five sites also left the top 100: Chicago Housing Authority’s Family Wait List Lottery (to No. 349 from No. 74), Michaelson Connor & Boul (to No.114 from No. 92), Utah Real Estate (to No. 108 from No. 93), California Association of Realtors (to No. 105 from No. 94), and (to No.119 from No. 99).

Show Comments Hide Comments


Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Thank you for subscribing to Morning Headlines.
Back to top
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription