Real estate franchise giant and Realogy subsidiary Century 21 Real Estate has launched a blog it hopes will be a "conversation starter" between consumers and industry professionals, the company announced this week.

The blog, @C21 – Home Matters, offers homebuying and selling advice from agents and brokers, industry news, and information about seasonal trends. The blog also features a social media hub that displays the company’s Facebook posts, Twitter feed, Flickr photos and YouTube videos.

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