Coach, mentor, trainer: pick the right path for your real estate growth

Professional development comes in many forms

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Are you ready to double or triple your real estate income? Who is the best person to get you there: A coach, a trainer or a mentor?

I’ve been in the real estate training business since 1989 and started my coaching website back in 1996. During this time, two important facts have become apparent.

First, most real estate professionals who want "coaching" are really looking for real estate sales training. Second, there is tremendous confusion about what constitutes coaching, training, and mentoring.

Depending on what you want to achieve, each of these approaches is a viable way to increase your income. Here’s how to tell whether training, coaching, or mentoring is the best choice to help you achieve your goals.

1. Real estate sales training

Training teaches you a skill or a strategy for your business. This can include how to conduct a listing presentation, scripts for working with buyers, or how to use Web tools or mobile apps. In each of these examples, the trainer is the expert who is showing you what to do and how to do it.