Editor’s note: View the original article at InmanNext: "Facebook Isn’t Working: Here’s Why."

Social media marketing is not going so well for the real estate industry. It feels a lot more media than social. Understanding the right platform to be on, and knowing how to update your status on Facebook are no longer enough to compete.

During this Facebook marketing class, I covered:

  • Why Groups are the new Page and why you should have already started several.
  • Push vs. pull tactics and strategies and why notifications are critical to this process.
  • The ticker is your friend — I promise. I show how you can do a lot of networking quickly thanks to Facebook’s new feature.

Read the full article at InmanNext.

InmanNext is a part of Inman News.

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