Zillow: not just for advertising anymore

Agent Hub provides access to CRM, site metrics, educational tools

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Luxury Connect | Oct. 16-18 | Beverly Hills

Listings and valuation portal Zillow.com is offering real estate agents access to customer relationship management (CRM) and other tools through a new "Agent Hub."

Zillow rolled out the first version of its CRM tool in February as a way for registered users to keep notes on Zillow-originated contacts, flag contacts for follow-up, and send emails. Agents can create new contacts, allowing them to manage all their contacts on Zillow.com, or export Zillow contacts for management in another CRM system.