BrokerageIndustry News

HomeServices of America, Realty Alliance wary of model

Industry execs concerned about site's lack of broker opt-out option, brokerage services

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel's announcement last week that it is getting real estate listings via Internet Data Exchange (IDX) feeds directly from 150 multiple listing services across the country has gotten the attention of several prominent leaders in the industry.Currently, has about 1.5 million listings -- all of them IDX-sourced, according to Market Leader,'s parent company. "These types of actions will lead to the day when brokers will look to provide services that MLSs now typically provide," said Robert Moline, president and COO of Berkshire Hathaway affiliate HomeServices of America Inc. HomesServices of America is the parent company of a number of brokerages across the country, including Edina Realty, Iowa Realty and Prudential California Realty. Last year, HomeServices of America and The Realty Alliance, a network of 60 real estate companies, were among the vanguard of brokerages who helped overturn a 2010 National Association of Realtors decisi...