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NAR likely to cede social media listings policy to MLSs

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ORLANDO, Fla. -- The National Association of Realtors is one step closer to adopting a policy that would leave it up to individual multiple listing services whether or not to allow member brokers and agents to display for-sale listings represented by other consenting members on social media sites.An MLS policy statement approved Saturday by NAR's Multiple Listing Issues and Policies Committee would, for the most part, let MLSs that choose to allow the display of shared listings on social media sites write their own rules.But the policy statement -- to be voted on Monday by NAR's board of directors -- would prohibit MLSs from requiring that their member brokers and agents allow their listings to be distributed through social media, or other non-traditional channels such as text messaging.NAR had considered adopting a blanket policy for the display of shared listings on social media sites that would have applied to all MLSs affiliated with the trade association-- in effect, taking away f...