BrokerageIndustry News

Design your way to a smoother real estate transaction

Real Estate Connect Speaker Profile: Eric Bryn

Real estate transactions can be complicated. They involve multiple people, forms to explain and fill out, and rules and regulations to navigate. There are ever expanding ways of communicating and sharing information, and often there's a great deal of emotion on either side of the deal. The key to simplifying this process? System design. That's according to Eric Bryn, vice president of digital innovation at Chicago-based brokerage Baird & Warner Real Estate. Bryn will be joining five other panelists to discuss how to make buying a home "as easy as buying a latte" at Real Estate Connect New York City, which runs Jan. 16-18 at the Grand Hyatt New York. On a panel called "What does the industry need to do to make the 'Latte Vision' happen?" Bryn will add insights from his own experience as both a systems expert and a coffee lover. "If you look at one of the most successful latte companies out there, Starbucks," he said, it's the people involved in a tran...