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New valuation site lets users fine-tune property details

RevMore.com plans to let others incorporate its valuations on their own websites

A regional mortgage lender has teamed up with a data analysis company to launch a home valuation site that allows consumers and real estate professionals to fine-tune property details to take into account factors such as amenities and remodeling work.Data analysis company EMC2Data Inc. powers the site, RevMore.com ("Real Estate Valuations and More"), in a partnership with regional mortgage lender American Capital Corp. Although RevMore.com currently generates property valuations only in California and Colorado, EMC2Data has coverage in all but about a dozen nondisclosure states where sales price data is considered confidential.The companies are planning a nationwide launch in the next six months, and at that point will allow other lenders and real estate brokers and agents to incorporate the site's free valuations into their own websites. While mortgage lenders will have to pay for that capability, real estate brokers and agents will not.EMC2Data and American Capital Corp. h...