Brokerage

Pocket listings under fire in California

CAR economist discusses latest trends at AFIRE conference

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An ombudsman, a legal hotline and a distressed property helpline are just a few of the innovations that the California Association of Realtors (CAR) has put into place to serve its members and the state's buyers and sellers, while pocket listings are proving to be a major challenge, not only at the state level, but also at the brokerage and individual agent level. The CAR finance hotline At the recent Awesome Females in Real Estate (AFIRE) conference for executive women in real estate leadership, Sara Sutachan, manager of broker and real estate finance outreach for CAR, shared a powerful idea that has proven extremely popular among both agents and consumers. Sutachan drew her idea from CAR's ombudsman and legal hotline services combined with concerns voiced during "fireside chats" with broker-owners. Obtaining timely responses from lenders in short-sale or foreclosure situations has always been a challenge. Sutachan's idea was to create a distressed property hotline. This prog...