Yes, you work for a larger brokerage – but your agent brand should be all about YOU! Here, Laurie Davis of Live Love Realty, a Keller Williams team, tells you what you should consider when branding within a larger company or organization.
The recent Hear it Direct (HID) conference in Austin, Texas, was packed with powerful strategies based upon direct consumer feedback. Whether you want to be more effective at marketing or pricing properties, these ideas represent some of the best ways to grow your real estate business.
Human beings are funny, aren’t we? We are all inherently unique, a fantastic collection of nature, nurture and every chapter written in our life’s story leading to now. Yet, like onions, people have layers. Abraham Maslow called these layers our “hierarchy of needs,” and one of those needs is belongingness.