MLS & Associations

Texas Realtors won’t provide member info to competing statewide Realtor site, HAR.com

Decision means many agents won't get free profiles on popular real estate search portal

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The executive board of the Texas Association of Realtors has turned down a request from the Houston Association of Realtors for membership data that would have been displayed on the Houston association's consumer-facing website, HAR.com. The move limits which Texas Realtors will be able to have free, comprehensive agent profile pages on HAR.com, the second most visited real estate search site in the state, behind only Zillow. "I don't think I've been so disappointed in a board's inactions in a long time," said Pearland, Texas-based brokerage executive Danny Frank, who sits on the board of directors of both groups. "It's just simple-minded 1978-mode protectionism." "They're trying to drive traffic back to their website and not to HAR's website," Frank said of the state association's decision. Frank chaired HAR's board of directors in 2013 and is a regional vice president of the Texas Association of Realtors. HAR announced in March that it would expand HAR.com's coverage are...