MLS & Associations

New Jersey’s Realtor association rebrands

Branding puts renewed focus on the people who help make communities flourish, organization says

Newly renamed New Jersey Realtors, NJ Realtors for short, rebranded its logo and website to enhance its member and consumer experience, according to the organization. It was previously known as the New Jersey Association of Realtors.

The new site, njrealtor.com, gives its more than 43,000 members education opportunities, access to legal documents, and information about advocacy, government affairs and more.

Screenshot of the New Jersey Realtors' homepage

Screen shot of the New Jersey Realtors’ home page

Consumers can take advantage of the site’s Find a Realtor feature, access legal forms and a mortgage calculator, as well as read tips on how to sell a home.

Realtors and consumers can also see New Jersey’s 565 municipalities’ market reports, updated monthly. The data is condensed by NJ Realtors in monthly and quarterly short video updates, too.

NJ Realtors’ logo represents the markets Realtors work in, including commercial, single-family homes, townhomes and multifamily housing.

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The new branding officially launched Dec. 8-9 at an expo in Atlantic City.

NJ Realtors, with 20 local boards, is the state arm of the National Association of Realtors, which has more than 1 million members.