Technology

Using stock market-like platform to buy properties just got easier

HomeUnion grouping single-family rental properties into investing categories

HomeUnion, a company out to make buying and selling homes as easy as trading stocks, has taken steps to make it easier for users to find properties that match their investing goals. HomeUnion lets people buy single-family rental properties around the country on a platform that hosts listings deemed to be favorable investments based on algorithms and on-the-ground research. The company is a broker in each of its markets, employing salaried real estate agents to find and bid on properties when a customer is ready to pull the trigger. HomeUnion, which says it's "pioneering a ‘stock market’-like secure and flexible way of remote real estate investing," recently began grouping its investments into three categories to help investors more easily lock onto investments that are right for them. "Income" properties are expected to provide higher monthly cash flows with low-to-moderate price appreciation, and "growth" properties are deemed likely to achieve high appreciatio...