Marketing

Beachfront home’s lifestyle listing video wins #toplistingvids honor

Videographer and broker-owner Carrie Perkins shares her tips on making a great listing video

Future-Proof: Navigate Threats, Seize Opportunities at ICNY 2018 | Jan 22-26 at the Marriott Marquis, Times Square, New York

A beach- and family-filled video showcasing how prospective buyers could enjoy a $1.7 million nine-bed, six-bath Connecticut home is this week's #toplistingvids winner. The film beat out two other lifestyle-heavy videos to win, including one showcasing the racy side of a $25 million compound that occupies the tip of a small peninsula in Dartmouth, Massachusetts, and another showing a few ways that a couple could enjoy a three-bed, two-bath home on Australia’s Byron Bay. Carrie Perkins Carrie Perkins, the co-owner and marketing director of the 17-agent brokerage who listed the home, Re/Max Heritage Real Estate, shot and edited the film. Perkins, who says she got the video bug a couple of years ago and grew it with some summer art classes at a Brooklyn, New York, studio, used friends and family to play the part of the video's “actors.” Perkins responded to a Q&A about the video and her process: Do you do listing videos for all your firm's list...