Marketing

Listing agents star in this week’s #toplistingvids contest

Vote for which listing video best markets its property

This week’s #toplistingvids competition features three videos in which the listing agent played a role, either as producer, director, voice or on-screen talent.

The first video comes from a three-person team with the Carmel Realty Company showcasing an $18.5 million hill-top home in the tony retirement haven of Carmel, California. Jessica Canning, one of the team members, does the voice-over for the video.

The next video in this week’s lineup spotlights a $379,000 home in Portland, Maine, and stars listing agent Laura Sosnowski. She leads viewers through the home with the help of fellow Maine Home Connection agent Julia Langham.

The third video showcases a $1.1 million condo located on the island of Maui in Hawaii. The sellers provided the voice-over, and listing agent Tom Tezak arrives on screen toward the end for an outro and call to action.

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Poll closes Tuesday, May 26 at 10 a.m. Eastern time.

Like #toplistingvids’ first two winners, the announcement of this week’s top video will be accompanied by an in-depth interview with the listing agent or production company (or both) about the filming of the video, the exposure the video has gotten so far and the art of producing top-notch listing videos.

Next week’s contest will feature listing videos with a special emphasis on drone footage. Get your submissions in now by tweeting a link to the video with the hashtag “#toplistingvids” or by emailing a link to paul@inman.com with “#toplistingvids” in the subject line.

Editor’s note: This story has been corrected to note that the third video showcases a condo on the island of Maui in Hawaii, not the main island of Hawaii.

Email Paul Hagey.