Agent

What ‘levers’ to pull when trying to get an offer: Part 1

Analyze what you are already doing before you make a move

Learn the New Luxury Playbook at Luxury Connect | October 18-19 at the Beverly Hills Hotel

Takeaways: You have to start by looking at what you have already done and how it's working. The big portals aren't always the best place for listing data. According to Alexa, last month Zillow, Trulia and Yahoo Real Estate, along with realtor.com, had more than 97 million search hits and made up 80 percent of the top 10 sites' hits.  Over the weekend, I had a request from a client about what we could do to try to move her home. As she put it, what levers could we pull that might generate a quicker sale or another offer? Looking at this area of our market, I found that inventory overall shows a 3.3 months' supply of housing. In her price range, however, it ballooned to a still manageable 6.3 months' supply; this figure finds us on the border of a seller's versus buyer's market for her price point. I found this list some time ago, but I wanted to expound on it to put forth things that we should look at before examining a new price. These are hopefully good talki...