Inman, the leader in independent real estate and technology news and events, is thrilled to announce Joyce Rey as a speaker for the highly anticipated Luxury Connect in Beverly Hills, California, Oct. 21-22.

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In 1978 when Joyce Rey sold Owlwood (the Sonny-and-Cher mansion) for $4.2 million — more than double the amount anyone had ever paid for a home in the United States at the time — she established her reputation for negotiating historic landmark estates and luxury residential sales.

The following year, she formed the first company in the United States to specialize in estates valued at more than $1 million. Since then, Rey has spent three decades selling some of America’s most significant residences, setting record after record along the way. She is currently setting yet another record as the listing agent for the most expensive home on the market listed on the MLS in the U.S.: Palazzo di Amore, priced at $149 million.

As someone whose business is laser-focused on the luxury market, Rey is uniquely positioned to spot trends and see what’s coming down the pike, which gives her the advantage to stay ahead of the game.

I think we’ll see many more technological advances; the smart homes will become even smarter,” Rey said. “There will be greater demands for privacy. There will be imaginative plans for drought-free landscaping, and we will see new ideas for architectural diversity. Also, the baby boomers will be gravitating to condominium living.”

If this is the future of high-end real estate, what can we leave in the past? “Price-per-square-foot is outdated and old news for valuing luxury properties, although the banks will continue to use it as a major indicator.”

For Rey, luxury isn’t about quantity, it’s about quality. “Luxury is defined by a state of extravagance and extreme comfort beyond the normal.”

She should know. Rey’s luxury real estate expertise, negotiating power, integrity and passion for personal service are nothing short of inspiring, and the proof is in the pudding. One of the most respected names in luxury real estate, and arguably the foremost leader for Beverly Hills to Malibu, Rey has amassed nearly $3 billion in career sales.

Today, she remains as dedicated to her celebrated clients’ best interests as her own — which encompass film, art, music, world travel, yoga and philanthropy.

We’re honored to welcome Joyce Rey to Luxury Connect on Oct. 22, where she’ll be sharing her knowledge and expertise on the topic of luxury real estate.

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