Opinion: How to be a totally fearless real estate agent

by
January 15, 2016
  • If you feel threatened by discount brokerages, your gut is telling you it's time to up the level of how and what you deliver in your business.
  • Nothing impacts the dollar value a homeseller receives more than the agent they choose to manage the process.
  • Improving the systems you incorporate in your homeselling process is the starting point to creating the "unfair advantage" that positions your clients for the best results.

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It seems we as an industry are constantly inviting new variations of discount brokerages into our arena. I remember how bothered I used to get when the newest brokerage of this kind would show up in my market.

Article image credited to Marcos Mesa Sam Wordley / Shutterstock.com