We’re focusing on how agents and brokerages can all move Faster, Better, Together this July at Inman Connect San Francisco. Not got your ticket yet? Buy it here, and remember that Select members get a $100 discount. Thinking of bringing your team? There are special onsite perks and discounts when you buy those tickets together too. Just contact us to find out more.
When Toy Story was released in theaters in 1995, it proved two things that changed the course of children’s cinema for the next 20 years and beyond: first, that it’s possible to create a feature-length film using entirely digital animation; and second, that crafting deeply resonant stories about jealousy, loss and other coming-of-age issues is central to making films that are memorable well beyond their technological achievements.
Matthew Luhn worked on that film at Pixar in addition to several more classics — both Toy Story sequels, Monsters Inc. and Monsters University, Finding Nemo, Cars and Ratatouille, to name-drop a few. His achievements as both an animator and story artists helped shape the heroes that some of us grew up with (and some of us watched kids grow up with), and he knows what it takes to build a believable leader from scratch.
On Tuesday, July 17th at CMO Connect, Matthew will discuss the five steps to crafting a great story and will then lead attendees in an interactive workshop where they will be able to will dig into their own brand and learn how to use the elements of great storytelling to inspire and influence their target audiences. And afterwards, there will be a networking cocktail hour, where Matthew will chat with attendees and answer questions in a more informal setting.
At CMO Connect you’ll see how some of the most influential companies and brands are handling their biggest marketing and communication challenges. Get inspired and gain strategies and tactics to scale your marketing efforts, expand your reach and effectively track ROI. Click here for more information on speakers, schedule and content.
CMO Connect is a very special, invite-only event. You must be registered for Inman Connect San Francisco to attend CMO Connect. If you don’t already have an ICSF ticket, please select CMO + SF Connect 2018 when you check out.
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