Growing a successful real estate team isn’t easy. Team leaders have to recruit top agents, retain talent, keep operations profitable and deliver world-class experiences for team members and clients — all while continuing to sell and lead by example. The challenge? Traditional brokerage models create roadblocks. Franchise restrictions, high overhead costs and rigid geographic boundaries make it difficult to scale efficiently.
But the game is changing. Today’s smartest team leaders are breaking free from outdated models and leveraging a borderless brokerage — one that allows them to expand faster, reach new markets and build stronger, more profitable teams.
Scaling without borders
Traditional brokerages come with a price: franchise fees, office leases and territory restrictions that make growing a team expensive and complicated. Expansion often means buying into new regions — not just in terms of investment but also in operational headaches.
At eXp Realty, those barriers don’t exist. There are no franchise fees, no geographic limits and no costly office leases required. Team leaders can expand across states, provinces and even internationally without red tape or restrictions. Plus, with a global referral network, agents aren’t confined to local opportunities. They can connect with buyers and sellers in any market, creating additional revenue streams and accelerating growth.
More opportunity. Less overhead. True scalability.
Keeping top agents with real financial incentives
Retention is one of the biggest challenges for team leaders. In traditional models, agents leave for better commission splits, signing bonuses, or higher profit potential elsewhere. And that revolving door of recruiting and replacing agents? It’s exhausting.
At eXp, we’ve changed the game with a compensation model that aligns with agent success and team leader success — not just short-term, but for the long haul.
- Revenue sharing: Agents earn leveraged income beyond commissions.
- Stock awards: Agents gain real ownership in the company.
- Transparent commissions: A model that allows both agents and team leaders to grow sustainably.
When agents feel valued and see a long-term financial future, they stay. And when top talent stays, teams thrive.
Training and support — without the high costs
Growth only works if your agents are equipped with the right skills. But many teams struggle to provide ongoing training without hiring expensive coaches or creating costly programs.
At eXp, training isn’t an extra expense — it’s built in.
- Live and on-demand training in eXp World, available 24/7.
- FastCap to train new team members. FastCap is an intensive six-week program designed to help agents accelerate their production by focusing on key skills, accountability and proven business strategies.
- Team Masterminds for sharing strategies that are proven to work led by eXp CEO, Leo Pareja and top industry coaches.
With a system like this, team leaders don’t have to do it all themselves. Their agents get world-class training and mentorship while leaders stay focused on growing their businesses.
Running a smarter, more efficient team with integrated tech
Scaling a team means managing CRMs, marketing platforms, transaction tools and more — and without the right systems, it can quickly become overwhelming. Many leaders find themselves buried in too many tools that don’t talk to each other.
That’s why eXp provides an all-in-one tech suite designed for team growth:
- Sisu for performance tracking and team accountability.
- Canva Enterprise for seamless branding and marketing.
- eXp World as a virtual headquarters for collaboration and training.
Instead of juggling multiple third-party systems, teams get one streamlined platform that allows them to focus on what matters — scaling, selling and leading.
The future of real estate teams is borderless
For team leaders who are ready to grow beyond the old limitations, eXp Realty is the model of the future. Whether you’re starting a team or scaling across multiple markets, the ability to expand without financial or geographic restrictions is a game-changer.
The future of real estate is borderless — and eXp is leading the way.
Are you ready to grow without limits? Let’s connect and talk about how you can take your team to the next level.
Wendy Forsythe is the CMO for eXp Realty. You can connect with her online via LinkedIn or Instagram.
