Our job as professionals is to read between the lines and help our clients make better decisions than they’d make on their own, Greg Hague writes.

There’s a number making the rounds right now that every buyer’s agent in America should know cold: 630,000.

That’s how many more homesellers than buyers are in the U.S. market, according to Redfin. The biggest gap on record. An estimated 46.3 percent more sellers than buyers as of February, up from 29.8 percent a year earlier. At an estimated 1.36 million, the number of active buyers is the lowest in Redfin’s tracking history.

You’ve seen the headlines. You’ve heard the narrative: Buyer’s market. Sellers in trouble.

And your buyers have seen it, too, which is precisely the problem.

Because those headlines are telling your buyers the wrong story. And if we’re being honest with ourselves, too many agents are letting them believe it.

Reading between the lines

I’ve been in this business for over 50 years. I sold homes when mortgage rates hit 18 percent in 1980 and 1981. I was there for the savings and loan crisis, the 2008 financial collapse, the COVID freeze and the buying frenzy that followed.

Every one of those moments produced the same pattern: Fear paralyzed the crowd, and the people who moved during the paralysis built wealth that lasted decades.

Five decades in the real estate trenches taught me that the crowd reacts to the headline. The professional reads between the lines. That’s our job. And right now, reading between the lines has never mattered more.

So, let’s read between them.

The 630,000 gap isn’t because there are too many sellers or too much inventory. It’s because there are too few buyers. Many in the industry are focused on the supply side of the equation. The answer is on the demand side.

Why does this distinction matter? Because when inventory rises because sellers are flooding the market with homes, that’s a pricing problem. But when inventory rises because buyers have left the building, that’s a confidence problem. And the cure for each is completely different.

Think of it this way. If a restaurant has 50 empty tables, you might assume the food is terrible. But what if the food is fine and there’s a gas shortage, so nobody can drive there? The problem isn’t the menu. It’s the road.

The road is the problem

Right now, the road is the problem. Mortgage rates hovering around 6.5 percent. The Iran conflict pushing oil prices higher. Tariffs rattling the markets. Layoffs making headlines. A recent survey from the National Endowment for Financial Education found that 88 percent of Americans were experiencing financial stress heading into 2026.

The fastest-rising real estate search on Google right now? “Housing crash 2026.” It’s up 1,900 percent.

Your buyers aren’t staying home because they don’t want to buy. They’re staying home because they’re scared. And scared money, as they say on Wall Street, doesn’t make money.

If you represent buyers, this means your clients are sitting on what may be one of the greatest purchasing opportunities in recent history, and most of them don’t know it.

Lisa Sturtevant, Chief Economist at Bright MLS, made the point that most sellers are also buyers. “If you see more sellers,” she said, “the buyers are often right behind them. They’re just harder to measure because they’re the same people.”

The “gap” between buyers and sellers isn’t a gap between two opposing armies. It’s a measurement of hesitation within the same group of people. This isn’t a market in collapse. It’s a market holding its breath.

I’ve seen markets hold their breath before. In 1981. In 2009. During COVID. They always exhale eventually. And when they do, the buyers who moved during the silence are the ones who built lasting wealth. The ones who waited? They paid more for less.

What your clients need to hear from you

This is the conversation your buyers need to hear from you. Not the headline. The story underneath it. Right now, sellers are negotiating. Inventory is abundant. Competition is thin. Your buyer has leverage that didn’t exist two years ago and may not exist two years from now.

Our job as professionals isn’t just to help buyers buy and sellers sell. It’s to read between the lines and help our clients make better decisions than they’d make on their own. That’s the value of a great agent. That’s the value the headlines will never provide.

The 630,000 number is real. But it’s not a verdict. It’s a snapshot of collective anxiety that can evaporate as fast as it occurs. Anxiety, in my experience, is typically a temporary condition, not a reliable advisor of the future.

The agents who help their buyers keep their nerve during the anxiety will be the ones whose clients are holding the keys when confidence returns. They will also be the agents homeowners call when it’s time to sell. 

Watch the news. Read between the lines. Your clients need it. Your future business may depend on it. 

Greg Hague is CEO of 72SOLD, a real estate attorney, broker and agent with 50 years of industry experience. Connect with him on Facebook or LinkedIn.

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