In this weekly series, David Friedman shares the five keystone habits for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. This week, learn how to shift from the reactive 'hope marketing' to proactive, referral-boosting strategies
When it comes to high-net-worth markets, referrals are one of the only paths for accessing top clients. As an agent, what mistakes are you making when asking for referrals? Here's how to diagnose the problems and a few ways to fix them