answer engine optimization
Attention is now rented, and authority is infrastructure, Molly McKinley and Lauren Henss write. That means instead of the attention economy, we are now operating in the trust economy
real estate referrals matter
New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what's real or fake. This is a red flag for agents
by Molly McKinley Dec 15