FICO: 'Big data' is big business

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“Predictive analytics is becoming the defining technology of the early 21st century,” claims San Jose, Calif.-based predictive analytics and decision management software company FICO.

FICO — perhaps best known for its credit-scoring algorithms — makes a case for that bold claim in an infographic showing sales of analytics software growing from $11 billion to $35 billion between 2000 and 2012; a “15,000 percent” jump in the number of people employed as “data scientists”; and that 2.5 quintillion bytes of “big data” are created each day, “enabling analytics to become more insightful, precise and predictive than at any point in history.” Source: fairisaac.com.