Jacksonville, Fla.-based Prudential Network Realty is now Berkshire Hathaway HomeServices Florida Network Realty, which comes as no surprise — President and CEO Linda Sherrer served on the committee of Prudential executives that helped come up with the new brand, the Jacksonville Business Journal’s Ashley Gurbal Kritzer reports.

Sherrer was recently appointed to the new franchise network’s 2014 Luxury & Resort Advisory Council. Source: bizjournals.com.

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