A Realtor who has been “careful not to trash-talk houses or condo units by specific addresses on his blog” feels free to speak his mind about listings in weekly videos he’s running on his newly launched virtual office website (VOW) because they can be seen only by users who’ve registered for a password.

“I shouldn’t have to physically meet someone and close the door and say, ‘Here’s why you don’t want to buy this property,’ Toronto Realtor David Fleming tells The Star. “Why can’t I say, ‘This house is overpriced, it has water damage in the basement and it’s next to a laneway?’ ”

Because, Starr business reporter Susan Pigg reports, the videos may violate rules barring agents and brokerages from using their own marketing sites to advertise any listing, other than their own, without the permission of the competing agent or homeowner, and which prohibit Realtors from making disparaging comments about their competitors or their listings.

Bruce Matthews, deputy registrar of regulatory compliance for the Real Estate Council of Ontario (RECO), says he hasn’t seen the videos but believes they probably violate the rules, which were revamped in 2007 to recognize new ways of marketing properties on the Internet. Source: thestar.com.

Show Comments Hide Comments

Comments

Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription