Rooof touts automatic photo uploads as workaround for Craigslist ban

When Craigslist stopped letting brokers embed photos and links in listings posted to the site last month, The Real Deal predicted that the change would lead to the site becoming more of a “for-sale-by-owner” resource, as brokers have already been moving to more feature-rich sites like Naked Apartments and Apartment List.

It’s still possible to upload images to Craigslist, using the “native image uploading process,” but it’s a pain for brokers and agents with lots of listings.

But Canadian-based listing syndicator Rooof claims that, because it’s always used the native image uploading process to create Craigslist postings, it’s now “the only company that can automatically upload photos for you.” Rooof also syndicates listings to ebay Classifieds, Gumtree, Trulia, Zillow, ViewIt, GottaRent, OLX, Kijiji, Backpage and UsedEverywhere.

Rooof has been operating in Canada since April 2012, but plans a January U.S. launch, AIM Group reports. Source: